Regenerate via the PloggingParty
The PloggingParty is a Regenerative activity that distributes the effort of cleaning up across ALL stakeholders, including businesses.
About The Plogging Party Clean-Up Model
An Open Model, to Run Your Own
The #PloggingParty is an Open Business Model that belongs to no one. It is aimed to be a sustainable and regenerative system to encourage everyone to to run clean ups in their own neighbourhoods, forests, lakes, parks.
Why is it Needed?
Why will this particular model help tackle the ONLY challenge that affects ALL races, genders, and even species?
Fosters Regenerative Thinking
Because it is too late to JUST be sustainable
The world needed to be "sustainable" 50 years ago. In 2018, we need to all collectively "Regenerate".
Destroys The Stigma of Engaging With Waste, especially in INDIA
Because handling even your own waste is looked down upon.
This model tackles this uniquely-Indian sociological restriction in the most fun and effective way.
Close the Gap between Awareness & Action
Because everyone is aware, we all just don't "act"
The Culture of Convenience has widened the gap between awareness and action.
How is it Different from a regular Clean Up Model?
Why will this particular model help tackle the ONLY challenge that affects ALL races, genders, species?
It Distributes the Load
Business, Citizens, NGOs, Institutions can ALL participate
It is a Party!
Celebration is key
Sponsors Get Marketing Material
The clean up model is a great on-ground activation
PloggingParty Events Across India
10 Clean Ups
1200 Children and Volunteers
Sponsored by Hero Motor Corp
Powered by Magic Bus
TV, Print, Web and International Press Coverage
3 Videos, and Dozens and graphics
5 Clean Ups
Sponsors included Campmonk, Gorilla Barfare, ModernMedia
1 Full Truck
Sponsored by Hopscotch, 180 McIver, De Rock Jungle Living, Yatra Travels, Clean Coonor
Press Coverage in 3 Newspapers
Customized pre-event promo posters for all sponsors
Post event Video
Sponsored by Holiday Inn and The Donnington Bakehouse
Print Coverage in 2 Newspapers
Post event Video
Customized promos for all sponsors